Influencer Marketing Explained

Have you ever wondered what actually is an Influencer and what is Influencer Marketing? Why is it beneficial to a brand? How can the two work together? If you work for or own your own brand, work for a PR agency, are an Influencer or are simply interested in the business side of influencing, this…

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10 Days, 8 Influencers & 2 ‘Newuencers’

Two weeks ago, I embarked on a 10 day adventure around Egypt with 8 of our incredibly talented influencers (@christinagalbato, @choosingchia, @explorerssaurus_, @haylsa, @lisahomsy, @mvandersluis, @professionaltraveler). The whole point of this trip was to put emphasis on what Boost Society is and what we represent as a community (Next Week: Deep dive into Boost Society).…

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Why you should be on TikTok

I am sure by now all of you have heard about TikTok. The newbie on the block of social media apps. BUT…would you believe me if I told you you could grow your engagement by 8% with TikTok?  I am sure you have also heard that TikTok is for prank videos, people dancing, lip syncing,…

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